BEAAST IS AN ACRONYM WHICH STANDS FOR 'BE EVERYONE'S ASPIRATION AND STAY TRUE'. THE MISSION STATEMENT FOR THIS BRAND IS: TO ENCOURAGE INDIVIDUALITY IN YOUNG PEOPLE, DON'T FOLLOW THE TREND BUT BE THE TREND! DON'T LET ANYONE OR ANYTHING HINDER YOU FROM ACCOMPLISHING YOUR GOALS OR FOLLOWING YOUR DREAMS!
THIS BRAND HAS ATTRACTED MANY LIKE MINDED INDIVIDUALS (ARTISTS, VIDEOGRAPHERS, PHOTOGRAPHERS, ETC.) WITH THE COMMON GOAL TO FOLLOW THEIR DREAMS IN RELEASING QUALITY MUSIC, VISUALS, AND PHOTOGRAPHY FOR THE WORLD!
You know SCP had to get up with this Positive Pusher!!! Check it out below!
BC: What inspired you to create BEAAST?
LEASH: Growing up, I was constantly bullied, ostracized, and taken advantage of due to my features, size, and being an introvert. At 29 years old, I finally have the confidence instilled within me to go for my dreams and goals, regardless of the obstacles I face. I want to encourage children who are just like me to embrace their flaws and gifts alike.
BC: Where was your talent developed?
LEASH: My talents started out in music production, which was honed daily at home in Queens, NY. I was 14 when I discovered my gift for playing music by ear via piano. From there, I discovered my passion for filming, when I'd film and edit my family functions. It wasn't until 2012 that I decided to purchase my first HD camera off of a friend from college. From there, I learned about editing and filming by watching YouTube tutorials, practicing in the field. As of 2015, I started writing songs for other artists, and then decided to embark on a music career as an artist of my own. And the rest is history.
BC: What products are offered?
LEASH: We are currently just offering dad hats and snapbacks, but we will venture off into t-shirts, shorts, phone cases, etc.
BC: Who do you see wearing your brand?
LEASH: I see young music artists such as Chris Rivers (Big Pun's son) as well as older hip-hop pioneers such as Roxanne Shante wearing my brand, and representing what it stands for 100%!
IF INTERESTED IN BEING A PART OF THIS MOVEMENT, CONTACT LEASH DA BEAAST ON INSTAGRAM (@LEASHDABEAAST), WHO IS WORKING ON A SELF-PRODUCED MIXTAPE IN WHICH SHE WILL ALSO BE A FEATURED ARTIST.